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Programme Structure - Batch 2017-20

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Programme Structure - Batch 2017-20

S No.	Subjects
1	Fundamentals of Marketing
2	Business Mathematics
3	Principles of Microeconomics
4	Basics of Business Communication
5	Financial Statement Analysis
6	Human Resource Management
7	Introduction to Business Studies

S No.	Core Subjects	Electives
1	Customer Relationship Management	French A-1 Paper 1
2	Project – Customer relationship Management	German A-1 Paper 1
3	Business Statistics
4	Principles of Macroeconomics
5	Organizational Behaviour
6	Introduction to Costing
7	Core Environmental Studies

* Global Immersion Programme.

S No.	Core Subjects	Electives	Specializations
S No.	Core Subjects	Electives	Financial Management	Human Resource Management	International Business	Marketing Management
1	Fundamentals of Business Environment	French A-1 Paper 2	Management Accounting	Human Resource Planning	Introduction to International Business	Fundamentals of Sales and Distribution Management
2	Laws of Contract	German A-1 Paper 2	Financial Reporting and Standards	Industrial Relations	International Economics: Theory and Practice	Basics of Consumer Behaviour
3	Research Methodology		Financial Regulatory Environment	Training and Development	Post Liberalization Indian Economy	Fundamentals of Rural Marketing

S No.	Core Subjects	Floating Credits	Specializations
S No.	Core Subjects	Floating Credits	Marketing Management	Financial Management	Human Resource Management	International Business
1	Fundamentals of Quality Management	Basic Psychology	Promotions and Marketing Communication	Direct Taxation	Industrial Laws	Export Import Management
2	Operations Research	Company Law	Elementary Marketing Research	Advanced Financial Management	Industrial Psychology	International Commercial Laws
3	*Integrated Disaster Management	Service Learning	Fundamentals of Services Marketing	Corporate Governance and Finance	Performance Management System	Public Finance: Theory and Practice
4		Project I
5		Project II

* Global Immersion Programme.

S No.	Core Subjects	Specializations
S No.	Core Subjects	Marketing Management	Financial Management	Human Resource Management	International Business
1	Supply Chain Management	Advertising and Public Relations	Financial and Systemic Fraud	Organizational Development and Change	India's Foreign Trade
2	Business Entrepreneurship	Introduction to Digital Marketing	Introduction to Financial Services	HRD Instruments	Operations Management
3	Corporate Governance and Ethics	Fundamentals of Brand Management	Portfolio Management	Compensation Management	International Trade and Logistics
4					Live project on International trade and logistics

* Global Immersion Programme.

S No.	Core Subjects	Specializations
S No.	Core Subjects	Marketing Management	Financial Management	Human Resource Management	International Business
1	Introduction to Contemporary Business Practices	Elementary Retail Marketing	Mergers and Acquisitions	Cross Cultural Management	International Relations and Strategy
2	MSME and Family Managed Business	Basics of International marketing	Project Finance and Infrastructure Financing	Management Competences and Career Development	Basics of International Marketing
3	Basics of Management Information Systems	Fundamentals of B2B Marketing	Working Capital Management	Emotional Intelligence for Personal Growth	Basic Econometrics