Admission to all the courses and programmes at Symbiosis International (deemed University) (SIU) are strictly on merit basis based on the criteria and processes prescribed by the University and assessment of individual performance in Symbiosis National Aptitude Test [SNAP] for Postgraduate Studies and Symbiosis Entrance Test [SET] for Undergraduate Studies.
All aspirants / parents are hereby notified that some individuals / organisations are giving / making false and misleading advertisements / claims in newspapers, websites, social media platforms that they can ensure admission to Symbiosis International (deemed University) and also charging heavy amount for the same.
In this regard, SIU requests the aspirants / parents to refrain from entering into any transaction with such elements. SIU has not appointed any individual / agency / organisation to make such assurance on its behalf. It is a matter of Policy that SIU does not charge capitation fee for admission from students and this is widely and prominently published as well on all the relevant places like prospectus, website, SNAP Booklet, SET Booklet etc.
Despite this Notice, if any aspirant / parents still proceeds with or enters into transaction with such elements, they would be doing so at their own risk and cost. SIU further notifies that any aspirant attempting to approach SIU for admission through or at the instances of such agents will be permanently debarred from admission to all the courses and programmes at Symbiosis International (deemed University).
BY ORDER
Registrar
Home / Academics / Specializations /Marketing
Come and enter into the world of Marketing!! As a BBA student, you get a chance to traverse in a wide variety of fields namely FMCG sector, Entertainment, Consumer Durables, Media, and such others applied areas. Marketing is one of the most dynamic areas that involves a great deal of creativity and innovation. BBA in Marketing Management entails an understanding of the behaviour of the consumers and their demands. This is what makes Marketing one of the most challenging and interesting fields as understanding human behaviour is not easy.
With change being the only constant, the most successful businesses and professionals need to understand their consumers through key insights. Their primary requisite lies in establishing strong connect with customers through captivating brand building stories and developing new forms of engagement. In this era of co-creation, only managing the needs of customers is not enough. You will be exposed to various businesses to successfully navigate through the new challenges of the digital world.
BBA in Marketing Management is a blend of both art and science, that not only spells teamwork, good money but also gives a thrill of victory while being result-oriented, thoughtful and ethical. The Marketing area puts a special emphasis on the value of learning by doing and is a testament to the value of studying right. We, at SCMS NOIDA, continuously update our curriculum by offering contemporary, creative and cutting-edge courses to train students for their careers. BBA Specializations in Marketing Management like Product and Brand Management, Integrated Marketing Communications, Services’ Marketing, Digital Marketing and such others will help you in providing an exemplary view of business tactics and strategies. This will also aid in building an understanding of the Marketing world and in getting acquainted with the business world in the real sense.
BBA in Marketing Management is known to foster a strong sense of camaraderie among its students. The Marketing faculty in the Institute engages in research and follows a mix of pedagogical tools to make the content interesting and learning effective by offering students to hone their skills, get equipped with disparate tools, concepts, and practices which are required in their making of customer-oriented business leaders. So, if you are driven to challenges, are naturally out-going, love meeting people, like travelling and have a bend of mind towards creativity, critical thinking, creative problem-solving then you are the right person for Marketing!!!
